Press release

local news

DEAD ISLAND 2 AND BIG DADDY’S BURGER BAR INVITE YOU TO
“DINE WITH THE DEAD”

It’s time to visit HELL-A!

Sydney, Australia, 14th April 2023 | Ahead of the Australian launch of the highly anticipated first-person action RPG, Dead Island 2, Deep Silver and PLAION Australia have announced Dine with the Dead, a gloriously gory takeover partnership with local burger chain favourite, Big Daddy’s Burger Bar.
 
Starting from today, fans of Dead Island 2 can experience a taste of HELL-A and Dine with the Dead at Big Daddy’s Burger Bar Newtown, Sydney, and feast on a specially curated menu designed for the hungriest of zombie slayers to sink their teeth into.
 
Big Daddy’s Burger Bar, has been re-imagined to reflect the iconic Burger ‘66 diner featured in Dead Island 2, with a dedicated menu inspired by the game's slayers, Jacob, Amy, Dani, Bruno, Ryan and Carla, as well as returning, fan favourite HELL-A local, Sam B.
 
Diners can select from hellishly good, blood curdling options such as the signature Burger ‘66 burger, Amy’s California Chill, Carla’s Charred Chicken Burger, Bruno’s Chilli Dawg, Dani’s Rockabilly Grande, and Nachos Ryan’s Way. To give the burgers extra bite, Big Daddy’s Burger Bar has created two special sauces, Sam B’s Louisiana Style Hot Sauce and Fury Mode Hot Sauce. Amy’s California Chill will help cool things down thanks to the devilishly delicious vanilla bean ice-cream, peanut butter, chocolate syrup, strawberry syrup, whipped cream and a cherry on top.
 
Liz Alexander, Senior Marketing & PR Manager at PLAION Australia commented on the takeover: "Dead Island 2 is set in a hellish, yet vibrant, gore-drenched vision of LA - or ‘HELL-A’ as we call it! It offers plenty of exciting quests, a crazy cast of characters and a thrilling pulp story, and this takeover of Big Daddy’s Burger Bar celebrates all of these elements.”
 
Liz continued: “HELL-A can be a ravenous place and this specially curated gore-geous, Dead Island 2 menu is the perfect way to sink your teeth into it. We look forward to welcoming all zombies and slayers alike to hack and slash their way into the Dine with the Dead menu ahead of the official launch of the game on April 21st.”
 
On the Dead Island 2 takeover, Big Daddy’s Burger Bar Area Manager, Eddie Sidhom said: “At Big Daddy’s we like to do things differently and in a way that only adds to our diners' experience. We are big gaming fans, so to be able to activate Dead Island 2 in our stores is a real coup for our regulars.”
 
Eddie continued: “Our chef has immersed himself in the world of zombie horror of Dead Island 2 in order to create a menu offering to die for and worthy of any zombie-slayer!”
 
For those unable to make it to Newtown, the Dine with the Dead menu is also available to order for home delivery from Big Daddy’s website.
 
The Dead Island 2 Big Daddy’s Burger Bar partnership will see the Dine with the Dead activation and menu live in store at the Newtown restaurant from 14th – 23rd April, 2023. View the menu images and video here.
 
Dead Island 2 will release worldwide on 21st April, 2023 on Xbox Series X and Xbox One, the all-in-one games and entertainment systems from Microsoft, PlayStation®5 and PlayStation®4 computer entertainment systems and the Epic Games Store for PC.
 
Visit www.deadisland.com for further information on Dead Island 2 or follow @deadislandthegame and @plaion_anz using #DineWithTheDead.
 
ABOUT DEAD ISLAND 2
Dead Island 2 is a First Person Action RPG set in a hellish, yet stylish and vibrant, gore-drenched vision of Los Angeles, nicknamed HELL-A. The series’ unique formula, dark humour and over the top zombie-slaying returns, with all the swagger and charisma you’d expect from Dead Island.
 
Dead Island 2 will release on 21st April, 2023 on Xbox Series X and Xbox One, the all-in-one games and entertainment systems from Microsoft, PlayStation®5 and PlayStation®4 computer entertainment systems and the Epic Games Store for PC.
 
NOTES FOR EDITORS
Vouchers to experience Dine With The Dead are available upon request.
Dead Island 2 review codes requests are being accepted currently.
Download the assets here: https://press.plaion.com/en-AU/Dead-Island-2#?tab=Misc-8&scrollto=
Watch or embed the Dine With The Dead Sizzle Video here: https://youtu.be/d0QYEcKL4ys

© 2023 PLAION GmbH and published by Deep Silver. Developed by Deep Silver Dambuster Studios. Additional development by Fishlabs GmbH. Deep Silver, Dead Island, Dambuster, Fishlabs and their respective logos are trademarks of PLAION GmbH. All other trademarks, logos and copyrights are property of their respective owners. All Rights Reserved.
 
ABOUT DEEP SILVER
Deep Silver develops and distributes interactive games for all platforms. The Deep Silver label means to captivate all gamers who have a passion for thrilling gameplay in exciting game worlds by creating products of the highest possible quality, always focusing on what the customer desires. Deep Silver has published more than 200 games since 2003, including its own brands like the open world extravaganza Saints Row, the zombie action franchise Dead Island, and the gritty, post-apocalyptic Metro series. Upcoming highlights from Deep Silver include the next entries into the TimeSplitters and Dead Island franchises. Deep Silver development studios include Deep Silver Dambuster Studios and Free Radical Design, both in Nottingham, UK and Deep Silver Fishlabs in Hamburg, Germany. For more information please visit www.deepsilver.com. All product titles, publisher names, trademarks, artwork and associated imagery are trademarks, registered trademarks and/or copyright material of the respective owners. All rights reserved.
 
ABOUT DEEP SILVER DAMBUSTER STUDIOS
Deep Silver Dambuster Studios is a AAA game developer with a heritage spanning over 20 years, with around 170 designers, narrators, artists, programmers and engineers making up the talented team. Established in Nottingham (UK), the studio was founded by a passionate team of games industry veterans, with the genesis of the studio traced back to the late 1990s, when several people formed Free Radical Design where they worked on TimeSplitters. In 2014 the studio was acquired by Deep Silver and rebranded Deep Silver Dambuster Studios. It released Homefront: The Revolution for PlayStation 4, Xbox One and PC in 2016. In the 12 months following the launch of Homefront it released additional Resistance Mode content and three individual story expansions; The Voice of Freedom, Aftermath and the final story bookend, Beyond the Walls. The studio is now developing the next instalment in the highly successful Dead Island series of games. For more information please visit www.DSDambuster.com.

Deep Silver develops and distributes interactive games for all platforms. The Deep Silver label means to captivate all gamers who have a passion for thrilling gameplay in exciting game worlds by creating products of the highest possible quality, always focusing on what the customer desires.

Deep Silver has published more than 200 games since 2003, including its own brands like the open world extravaganza Saints Row, the zombie action franchise Dead Island, and the gritty, post-apocalyptic Metro series. Upcoming highlights from Deep Silver include the next entries into the Saints Row, TimeSplitters and Dead Island franchises. Deep Silver development studios include Deep Silver Dambuster Studios and Free Radical Design, both in Nottingham, UK; Deep Silver Fishlabs in Hamburg, Germany, and Deep Silver Volition based in Champaign, IL, USA.

For more information please visit www.deepsilver.com

All product titles, publisher names, trademarks, artwork and associated imagery are trademarks, registered trademarks and/or copyright material of the respective owners. All rights reserved.
About PLAION
PLAION is a leading independent developer and producer of games and entertainment products, with nine development studios and five publishing units based all over the world. Founded in 1994 as Koch Media, PLAION offers a unique breadth of services and solutions, dynamically growing its business to push ourselves and our partners to the forefront in all the segments we operate in.

PLAION runs a multi-label strategy, with fully owned publishing units, such as Deep Silver, Prime Matter, Milestone, Vertigo Games and Ravenscourt, publishing games for consoles, PC and VR platforms across all physical and digital channels.

Additionally - as a global publishing partner - PLAION has formed long-term multinational publishing collaborations with numerous game publishers including Activision Blizzard, Bethesda, Capcom, Focus Multimedia, Giants Software, Koei Tecmo, Paradox, Sega, SNK, Square Enix, Techland, THQ Nordic, Tripwire, Warner Bros and many others.

With its parent company in Höfen, Austria - and the HQ in Munich, Germany - PLAION owns local publishing companies in Germany, UK, France, Spain, Italy, Sweden, the Netherlands, Austria, Switzerland, Poland, Australia, the United States as well as Japan and Hong Kong.

PLAION owns nine game development studios: Deep Silver Dambuster Studios (Nottingham, UK), Fishlabs (Hamburg, DE), Warhorse Studios (Prague, CZ), Milestone (Milan, IT), Voxler (Paris, FR) , DigixArt (Montpellier, FR), Flying Wild Hog (Warsaw, Kraków, Rzeszów, PL), Free Radical Design (Nottingham, UK) and Vertigo Games (Rotterdam, Amsterdam, NL). Additionally, PLAION collaborates with numerous independent development studios around the world.

Part of PLAION is also PLAION PICTURES, a leading independent film distributor in Europe with a library of more than 1.400 titles. Further business operations include Sola Media, a sales agency and production company for family entertainment, Spotfilm Networx, a multi-channel streaming network, and a sub-label dedicated to Japanese animation.

PLAION also owns the leading video game merchandise company DPI Merchandising (Denver, Roseburg, USA and Munich, DE) and a Quality Assurance Facility in Olomouc, CZ.

PLAION is an Embracer Group company.